The launch of CVC media - A fresh approach to Christian Media
Tuesday, July 15, 2008 at 4:53PM I was impressed by their HUGE vision (to reach 1 billion people with the Gospel through new media)! They're already a long way towards that goal. Moreover, their fresh approach, and attention to excellence was magnificent to see. These people get it!
In order to effectively share the gospel one needs to add value (so, here in Africa they have schools, farms, clinics etc.) and have a broad based approach (short wave radio, internet streaming, satellite audio and video, and FM stations). Their content is also fantastic, aiming at a younger demographic through care, excellence, and relational follow up through email, text messages and social networking. They have thought of everything. Their approach seems to be more than just a 'hit and run' media venture.
I am impressed! I can see them making a huge impact across the world (they have stations on every continent). Speaking in this picture is Bob Edmundson (not sure of the spelling), a Christian businessman from the UK - his speach was energetic and challenging. He is the primary funder.
I have the joy of knowing Oliver Raper who is the manager for Southern Africa, and Jonathan Haller who was my Program Director at RadioPulpit in Pretoria and is now the program director at CVC / 1Africa. Keep your eyes on these folks! They are going to do great things!




The Indies [ie. independent booksellers -- Neil] are the only sales channel where we have confidence that incremental sales were driven by this promotion. In the Bookscan data reported for Independents we see a marked increase in weekly sales across all of Neil’s books, not just American Gods during the time of the contest and promotion. Following the promotion, sales returned to pre-promotion levels. 








